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We will look at a customer data platform vs CRM. Which one is best suited for your business? The article contains the definitions of each system, its key functions and benefits, and the main differences.

13 min

Sales & revenue growth

Sales Development Representatives (SDRs)

Adding sales development representatives to your team might seem like spending vital resources on additional salaries for more employees, but you shouldn't look at it this way. SDRs bring in more business opportunities, have enough time to approach and nurture every prospect, and qualify leads.

7 min

Team & HR Growth

Best CRM for Recruiters

The difficulty is that the market of CRM systems is very extensive: different products have a different interface, a set of options, etc. This article will show you where to start and how to choose the right CRM, which will have everything your company needs (and will not be superfluous).

11 min

Sales & revenue growth

The Challenger Sales Model: Understanding The Methodology

From this article, you'll get to know the essence and benefits of the Challenger sales methodology that you might want to adopt. Also, you'll learn the two characteristics of businesses that benefit the most from this model.

9 min

Small Business Growth

Best Bookkeeping Software for Small Businesses in 2022

This article provides some helpful criteria for deciding what type of online accounting assistance your enterprise needs. We shall briefly review some of the most advanced bookkeeping software for small business purposes available in 2022. We shall also offer you some pieces of advice on comparing bookkeeping applications to select an optimal one for your business.

13 min

Sales & revenue growth

7 Types of Sales Jobs: Which One Is Right for You?

Obviously, climbing up the sales job ladder is a long and challenging journey. Here are the 7 most common types of sales jobs you might want to study before sending your CV.

10 min

Data-Driven Marketing

Buzz Marketing: Types and Strategies

In this article, we shall introduce you to the basic principles of this form of advertising, describe several types of buzz marketing techniques, let you know how to generate your personal buzz marketing strategy, and give you some examples for your inspiration.

7 min

Goal-Oriented Project Management

Gantt Chart Alternatives

In this article, you'll find a selection of top-notch Gantt chart alternatives that have been widely used by businesses from different spheres.

7 min

Data-Driven Marketing

What is Community Management?

Сommunity management helps businesses solve a number of diverse tasks from strengthening customer loyalty, attracting sponsors and partners to attracting investments, hiring qualified employees, and solving problems related to the company's reputation. But the organization of the community around your project requires a large set of communication skills.

11 min

Team & HR Growth

Top Knowledge Management Systems

Knowledge management software allows you to better organize information that both your clients and employees need. From this article, you'll learn about the functions and advantages of systematized knowledge databases. Also, you'll get to know how to choose the best knowledge management software and find a list of the highest-rated solutions.

15 min

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