Free UTM Builder from Bitrix24

Generate a link with UTM parameters for your ad campaign on Google or social media.

Enter your campaign information

Fill in the required fields below to get the campaign URL and start tracking your ad results in Google Analytics.

Traffic source

Custom values Google Ads Facebook

Required parameters

Website URL

https://

UTM Source

utm_source

Identifies the source of the traffic, e.g., Google, FB or a newsletter

UTM medium

utm_medium

To define the type of campaign or ad

UTM campaign name

utm_campaign

Allows you to analyze different marketing efforts results

Optional parameters

UTM campaign content

utm_content

Frequently used as a note inside a campaign

UTM campaign term

utm_term

Allows you to analyze different campaigns results based on keywords

GENERATE CAMPAIGN URL

Your campaign URL

copy Copied!

How it works?

Once you’ve filled in all the required fields and generated your campaign URL, copy that URL and use it to track the metrics and performance of your ad campaign in Google Analytics.

How to avoid errors in your campaign URL

1

URL should contain no more than 1 question mark (?)

2

Parameters should be separated by 1 ampersand (&)

3

Illegal characters that interfere with analytics are replaced automatically with symbols: #, &, =

4

Use lowercase letters only

How to launch efficient ad campaigns?

If you’re looking to increase the efficiency of your ad campaigns, try Bitrix24 — a free online CRM system that features a full set of digital marketing tools for businesses.

Email marketing

Google Ads

Facebook Ads

Instagram Ads

SMS campaigns

WhatsApp campaigns

Telegram campaigns

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